StrataCRM - Interactive CRM Landing
Role: Frontend Developer
Client / Company: StrataCRM - In-house product
Year: 2026
Technologies used
Next.js React TypeScript Tailwind CSS
About the project
Landing page for StrataCRM, a CRM built for freelancers and small teams. The focus is on clearly communicating its value by highlighting the visual pipeline, automated follow-ups, and simplicity. It includes interactive demos of the pipeline and dashboard, allowing users to explore the product directly and making the experience more tangible and conversion-driven.
Key Contributions
- Structuring the landing with a focus on conversion and message clarity.
- Communicating product value through benefits rather than just features.
- Implementation of an interactive pipeline and dashboard demo to make the product tangible.
- Performance optimization to ensure fast load times.
- Application of SEO best practices to improve search visibility.
- Design of strategic CTAs to guide users toward conversion.
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